
Price: $6.99
(as of Jun 20, 2025 22:27:56 UTC – Details)
The Cotton Cordell Big O is the original square-lip crankbait and sold more than 1 million lures during its first season of production. Short, squared lip deflects off cover. Effective on all types of bass and other gamefish. One of the most-copied baits in history.
The Big O is the original square-lip crankbait and sold more than one million lures during its first season of production.
It is known as one of fishing’s most-copied lures, but no other bait captures that shimmy and produces so many violent strikes.
Equally effective in lakes and streams, the Big O truly is one of fishing’s most legendary lures. It is one of the most-copied baits in history.
Identical fish-catching action and buoyant body. Excellent cover-deflecting ability. Proven performer and timeless design.
Great for shallow water fishing. 3 different sizes, weights, depths and hook sizes.
Customers say
Customers find these fishing lures effective, with one mentioning they’re better than live bait, and another noting they’re guaranteed to catch multi-species fish. Moreover, the lures receive positive feedback for their color, particularly for running deep bass, and their functionality, with one customer specifically mentioning they work well for largemouth bass fishing. Additionally, customers appreciate the good price and quality. However, several customers note that the size is smaller than expected.