GIOVANNI Vitapro Fusion Protective Moisture Leave-in Hair Treatment, 5.1 oz. – Anti Frizz Heat Protection, Vitamin & Protein Enriched, No Parabens, Color Safe (Pack of 3)
$36.00
Price: $36.00
(as of Jun 13, 2025 05:46:57 UTC – Details)
From the brand
Before There Was a Brand There Was a Pioneer
Arthur Guidotti had a vision and love for all things hair. In the 1960’s he began developing his passion as a hairstyling in Hollywood and Beverly Hills with his own salon called On Sunset… a bustling site, on the famous Sunset Strip, and a hit with many of the Hollywood celebrities including Lucille Ball.
First Steps Towards Innovation
After years of exposure to harsh chemicals, Arthur’s hands start to react. …He begins exploring the possibility of his own full line of professional hair care products, when no others could be found.
With only three employees and 12 products, the company is off on a wild ride…selling to studio salons at MGM, Paramount and Fox.
Growing Up in Salons and The Beauty Industry Creates an Impact on The Way (Arthur’s Son) James Sees and Feels About Hair Care.
A vision to create a fashion-forward company to meet the needs of the natural consumer is birthed.
Giovanni’s innovation offers the natural consumer a world of sophistication never before seen in the natural channel, catapulting Giovanni to the #1 selling Hair Care Brand In the United States Natural Products Industry for over 10 consecutive years (according to SPINs Data).
Today James’ passion for hair care and his desire to constantly try new things drives continued innovation. A commitment to high-quality ingredients and performance has given Giovanni a reputation for Bridging the Gap between Natural and Salon-Quality, since 1979
Is Discontinued By Manufacturer : No
Product Dimensions : 1.5 x 1.5 x 7.5 inches; 8 ounces
Item model number : 18651
UPC : 716237186515
Manufacturer : Giovanni
ASIN : B001G7PLE6
Customers say
Customers find the hair treatment works well and appreciate its pleasant scent, shiny results, and lightweight formula that doesn’t weigh hair down. Moreover, they like its versatility for styling, with one customer noting it works well for both straight and curly looks. However, the moisture level receives mixed feedback, with some saying it’s best when hair is wet while others report it doesn’t moisturize properly. Additionally, opinions on value are divided between those who find it reasonably priced and those who consider it not worth the cost.
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